We handle strategy, production and distribution from Fresno. Everything is published on your accounts, owned by you and measured by customers and citations instead of views.
Do you actually shoot it, or just tell me what to post? +
We shoot it. We run periodic on-site shoot days to film a batch of content, then direct quick phone clips in between so the feed keeps going. We handle the filming, editing, design, captions and posting, and you're on camera as much or as little as you want.
Which platforms do you post on? +
The ones your customers use. We pick the channels for each client, because a roofer's buyers and a finance firm's buyers aren't in the same place. That might be Instagram and TikTok, YouTube, Facebook and your Google Business Profile, your website or LinkedIn, and we skip the channels that don't pay off.
How is this different from a videographer or a social media agency? +
A videographer hands you footage and a social media agency hands you template posts. We run the strategy and the production together. The angle comes from your own expertise, so competitors can't copy it. The content is structured so AI answer engines cite you by name, and we measure it by calls and customers instead of views. It's built by someone who ranked the web's most-shared content.
What about followers? Will this grow my audience? +
Followers come as a side effect. Follower counts don't pay your bills, so we work toward the things that do: people in your market recognizing you, AI answers naming you and the phone ringing. The audience tends to grow on its own once the content is good and clearly yours.
What does "getting cited by AI" actually mean for me? +
When someone asks ChatGPT, Google or Perplexity for the best option in your trade and town, those tools write one answer and name a few businesses. Being cited means your business is one of the names in that answer, above the list of links.
Do I own the content if we stop working together? +
Yes. It's published on your accounts and it's yours, the same as everything else we build.
